When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Niche Chicken Coops you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.
The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Niche ‘Chicken Coops’ during the adserving process. Instead of Targeting Niche there could be any other token from this list below or even a combination of various tokens:
- [ISPID] – ID of ISP of visitor,
- [ISPNAME] – Name of ISP of visitor,
- [COUNTRY] – country of the visitor.
- [BID] – CPM price of the impression.
- [SCREENRESOLUTION] – Detected screen resolution of the visitor,
- [OSNAME] – Operating System name, for example Windows 8.1,
- [BROWSERNAME] – Browser name, for example Firefox 32,
- [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
- [OSID] – ID of Operating System (for future use),
- [BROWSERID] – ID of Browser (for future use),
- [DEVICEID] – ID of Device (for future use),
- [IP] – IP address of the visitor (used for XML feeds).
For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Niche ID=Chicken Coops .
Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.
You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Niche equals Chicken Coops then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.
Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.
Safe Way to Buy Website Traffic
In the marketing world, mobile advertising is the way of the future. Advertising through this medium is similar to advertising online although the potential target is much greater. In 2017 the number of mobile phones in the world totalled over 4.77 billion. Computers totalled less than a quarter of that. With $223.74 billion in 2017 the amount spent on mobile advertising is around 38.385c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of total advertising budgets. Media for mobile phones is quickly evolving. Approximately 9085c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of the United States population owns a cell phone according to CTIA, the International Association for the Wireless Telecommunications Industry.
Mobile advertising has really taken off in countries like Spain, France and Japan. In Japan, 4485c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of mobile phone users click on ads they receive via their phones. There are several forms of mobile ads from web banners to SMS advertising to advertising within applications and games. Other forms include audio or video recordings that play while interacting with different services. You can get free instant access to the best mobile marketing newsletter.
According to Mashable, an online guide to social media and one of the top ten blogs worldwide, trends to watch in mobile advertising include:
– Innovations through in app advertising
– Advancements with rich forms of media like sound, gaming and video
– Mobile applications or mobile websites
– Geo-location as an advertising tool
– The role of mobile video
– Innovations through SMS
The Role of Mobile Video
Internet video consumption has experienced a huge growth with today’s internet users. Because of this trend with internet video, marketers assume that mobile video will also experience a huge growth. Cisco, a worldwide leader in networking, believes that the use of video will occupied about 6685c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of mobile traffic in 2013.
Mobile advertising has definitely caught marketers attention and the amount spent on advertising is growing. Marketers can measure the effectiveness of mobile ad campaigns by the number of views and clicks as well as other interactive tools.
Why Affiliate Marketers Love Pay Per View Advertising
It’s helpful to think of your display ad as a highway billboard. Your audience is moving fast and you only have a moment to make an impression. Creating ads that are eye-catching is how you can make the most of that one moment. There are several display ad formats and sizes for you to choose from:
Text: These are simple ads that contain only text. Image: Currently the most popular form of banner ads, these are ads that contain a graphic along with some text. Video: Ads with a video embedded within them. Rich Media Ads: Ads with an interactive element, such as a carousel of products, a quiz, a wheel of fortune, a short survey or a game.
The most successful creative is one that captures audience interest with graphical elements and compelling copy, and is branded so that the audience remembers the advertiser.
Ad Networks For Small Advertisers
