How To Increase Traffic To Website Targeting Traffic Type Expired Domain

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Expired Domain you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Expired Domain’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Online Marketing Companies For Small Business

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Expired Domain .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Expired Domain then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Pop Under Ads

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Contextual Targeting in CPV Marketing

 

Adscash

 

There are various places from where you can buy website traffic. You might look at popunders, expired domains, banner adverts or Pay Per Click. For the beginner, only one of these will normally produce the goods.

Whilst popunders and expired domain traffic (dressed up under a variety of different names!) claim to be able to send huge quantities of highly targeted traffic to your website, on the whole I have never found these to be worth the cost. Frequently the campaigns cost more than they return, so don't bother.

Likewise, banner adverts can be a nightmare on their own. Along with a well written advert and promotion aimed at the banner, sit one on your site and it should earn you a commission. But just drop a banner onto the side of a website and leave it running and you will, if lucky, see maybe 185c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of people who view the banner visiting your website. Then allow for just a few percent of these clicking on the advert and buying and you soon work out that you need huge amounts of people seeing these banners just to get one sale. You also need to invest time and money in getting the banner professionally designed to really make it eye catching. Another avenue to miss.

3) Create one advert per item. You can then word the advert to suit the item, plus this allows you to link to the correct page.

4) Buy highly targeted keywords only. General keywords, for example 'flowers', might have a lot of traffic, but how much of it is relevant to your product? If you are promoting red roses bid on 'dozen red roses', 'red rose gifts' and so on. Less traffic, but as they closely match the product they are more likely to be interested and buy the product in question.

That's my recommendation for generating regular traffic to your website - Pay Per Click. Set up an advert, monitor and amend it and hopefully you will see plenty of visitors and some affiliate commissions.

 

Buying Traffic For an Affiliate Website

 

Facebook Ads Pricing

 

Cost per acquisition (CPA), also known as "Cost per action" or pay per acquisition (PPA) and cost per conversion, is an online advertising pricing model where the advertiser pays for a specified acquisition - for example a sale, click, or form submit (e.g., contact request, newsletter sign up, registration etc.)[1]

Direct response advertisers often consider CPA the optimal way to buy online advertising, as an advertiser only pays for the ad when the desired acquisition has occurred.[2] The desired acquisition to be performed is determined by the advertiser. In affiliate marketing, this means that advertisers only pay the affiliates for leads that result in a desired action such as a sale.[3] This removes the risk for the advertiser because they know in advance that they will not have to pay for bad referrals, and it encourages the affiliate to send good referrals.

Radio and TV stations also sometimes offer unsold inventory on a cost per acquisition basis, but this form of advertising is most often referred to as "per inquiry". Although less common, print media will also sometimes be sold on a CPA basis.

CPA is sometimes referred to as "cost per acquisition", which has to do with the fact that many CPA offers by advertisers are about acquiring something (typically new customers by making sales).

Cost per acquisition (CPA) is calculated as: cost divided by the number of acquisitions. So for example, if one spends £150 on a campaign and gets 10 “acquisitions” this would give a cost per acquisition of £15.

Pay per lead (PPL) is a form of cost per acquisition, with the “acquisition” in this case being the delivery of a lead. Online and Offline advertising payment model in which fees are charged based solely on the delivery of leads.

In a pay per lead agreement, the advertiser only pays for leads delivered under the terms of the agreement. No payment is made for leads that don't meet the agreed upon criteria.

Leads may be delivered by phone under the pay per call model. Conversely, leads may be delivered electronically, such as by email, SMS or a ping/post of the data directly to a database. The information delivered may consist of as little as an email address, or it may involve a detailed profile including multiple contact points and the answers to qualification questions.

There are numerous risks associated with any Pay Per Lead campaign, including the potential for fraudulent activity by incentivized marketing partners. Some fraudulent leads are easy to spot. Nonetheless, it is advisable to make a regular audit of the results.

In cost per lead campaigns, advertisers pay for an interested lead (hence, cost per lead) — i.e. the contact information of a person interested in the advertiser's product or service. CPL campaigns are suitable for brand marketers and direct response marketers looking to engage consumers at multiple touch points — by building a newsletter list, community site, reward program or member acquisition program.

In CPA campaigns, the advertiser typically pays for a completed sale involving a credit card transaction.

There are other important differentiators:

Pay per click (PPC) and cost per click (CPC) are both forms of CPA (cost per action) with the action being a click.[4][5] PPC is generally used to refer to paid search marketing such as Google's AdSense or Ad Words. The advertiser pays each time someone clicks on their text or display ad.

Cost per click on the other hand is generally used for everything else including, email marketing, display, contextual and more.

Also, pay per download (PPD) is another form of CPA, where the user completes an action to download a specified file.

With payment of CPA campaigns being on an “action” being delivered, accurate tracking is of prime importance to media owners.

This is a complex subject in itself, however if usually performed in three main ways:

  1. Cookie tracking – when a media owner drives a click a cookie is dropped on the prospect's computer which is linked back to the media owner when the “action” is performed.
  2. Telephone tracking – unique telephone numbers are used per instance of a campaign. So media owner XYZ would have their own unique phone number for an offer and when this number is called any resulting “actions” are allocated to media owner XYZ. Often payouts are based on a length of call (commonly 90 seconds) – if a call goes over 90 seconds it is viewed that there is a genuine interest and a “lead” is paid for.
  3. Promotional codes – promotional or voucher codes are commonly used for tracking retail campaigns. The prospect is asked to use a code at the checkout to qualify for an offer. The code can then be matched back to the media owner who drove the sale.

A related term, effective cost per action (eCPA), is used to measure the effectiveness of advertising inventory purchased (by the advertiser) via a cost per click, cost per impression, or cost per thousand basis.

In other words, the eCPA tells the advertiser what they would have paid if they had purchased the advertising inventory on a cost per action basis (instead of a cost per click, cost per impression, or cost per mille/thousand basis).

If the advertiser is purchasing inventory with a CPA target, instead of paying per action at a fixed rate, the goal of the effective CPA (eCPA) should always be below the maximum CPA. As described by Yang's Law, eCPA. This fundamental view of what the performance of conversion-based campaign should be is served as the baseline for many buy-side platform optimization algorithms.

 

Pay Per View Advertising (PPV)

 

Popads

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

Buy Web Traffic Targeting Traffic Type Search

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Search you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Search’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Online Marketing Companies For Small Business

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Search .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Search then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

The Best Way To Get Traffic To Your Website

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

CPM-Targeted Traffic: Define Target Audiences

 

Clicksor

 

Many online advertisers focus on context-based targeting: beauty ads on beauty sites, sporting goods ads on sports sites, tax software ads on finance sites,

...and so on.

By using contextual targeting, advertisers increase the probability that their ads will reach people who are in the market for their products. Contextual targeting can be very specific; for example, the large Google content network allows coffee ads to appear on Web pages where coffee is being discussed. This type of targeting is ideal for placing particular executions in a campaign. For instance, an ad underlining a brand’s fair-trade credentials could be shown on pages where both “coffee” and “fair trade” appear. Combining such text-focused targeting with placement on specific sites is also possible, though the contextual approach is often particularly appropriate when you’re more concerned about the mindset of the Web user than with the particular site you’re on. There are some obvious trade-offs associated with being in context. Ads that appear in context are often competing with other ads in the same category on the same page. Ads that are out of context may stand out better, but the downside is that they may reach the wrong people, or the right people in the wrong mindset.

We recommend using a research-based planning tool to identify the types of Web sites that provide the most appropriate contexts for your category.

 

Mobile Advertising Strategy

 

Pop Under Ads

 

CPA marketing or the Cost Per Action marketing is an online advertising strategy and payment model in which payment is based solely if a qualifying or valid action has been made. These actions can be in the form of registration, subscription or sales. CPA is also known as PPA or Pay Per Action.

Most Internet marketers use Pay Per Click (PPC) to generate traffic into their websites. Through the years, it has been proven that PPC is truly the bedrock of driving massive traffic. However, using such strategy can be costly. For high ranking keywords, one may have to bid and pay prices ranging from $5 to $30 per click. Sometimes, the prices may be higher for highly competitive keywords or if you want to have a targeted traffic.

To ease the burden you have and the headaches and unwanted extra expenses is another advertising strategy emerging onto the Internet CPA marketing real - the PPV or Pay Per View Marketing.

What is Pay Per View (PPV Marketing)?
This advertising and marketing concept is not actually new. It has been used by TV networks since 1981 to encourage people to purchase private shows such as major sporting events and watch them via cable networks at the comfort of their home. Now, it did let itself to be left out as technology advances. PPV has finally made its way in the Internet.

What is Internet PPV marketing anyway? Internet PPV is known as the Adware. These are pop-up or pop-under window traffics which are generated from various Pay Per View advertising networks. Such form of traffic is much targeted as you have complete control over your targeted areas. A target can be a keyword, a phrase or even a whole domain URL. Moreover, it may be the solution to the costly PPCs for you can buy PPV traffic for as low as $0.002.

It is not actually a difficult thing to do as long as you are bidding with the appropriate targeted keywords and domain URLs.

How To Start
1. Sign up for your PPV network. There are actually 5 major PPV networks. These are Zango, Traffic Vance, AdOn Network, Media Traffic and Clicksor. If you are a newbie in PPV, Zango or Media Traffic can be your best choice.
2. You also need to have a CPA network. You can sign up with affiliate.com, Neverblue, Market Leverage or Hydra. You just have to be sure that you are promoting the right offers. Usually it takes about a day or to finish your sign up with both the PPV and CPA networks.
3. Go to Google or Yahoo & Live and search for your targeted keywords or key phrases.
4. Your search engine results will give you 2 sets of results - the inorganic or the natural results and the paid or sponsored results. List your top 10 results together with its URLs in both natural and paid results in Excel spreadsheet or notepad. Do the process again in each of your targeted keywords.
5. Once you have your list of 10 to 20 keywords in each of the 3 major search engines, you now have a decent set of URLs to start with. Just upload your list of URLs to your PPV network.

It is as simple as that. You do not need to create your own page or register yourself with any particular domains. PPV is surely an easy and cost effective way of generating traffic with CPA offers.

 

10 CPM Ad Networks For Small Advertisers

 

Buy Traffic Website

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

Buy Targeted Traffic Targeting Traffic Type Keyword

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Keyword you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Keyword’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Facebook Audience Network CPM

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Keyword .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Keyword then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Buy Website Traffic Adsense Safe

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

What Is Mobile Advertising?

 

Paid Traffic To Website

 

Once you’ve finalized campaign goals and target audiences, it’s time to buy media or ad space on different websites.

Demand-Side Platform (DSP): This is an online environment that makes it easy for advertisers to purchase highly targeted display inventory across multiple websites, through one single interface. Similar to Google Add Words, DSPs allow the advertiser to set up ads, target specific audiences, report on results, and bid on inventory in real time.

The big difference is that DSPs are predominantly for display advertising (banners, skyscrapers, and other graphical ads), and that bidding is done on a CPM basis instead of the CPC model typically used for text ads.

If you’re a business with more than, let's say, $2 million in revenue, and advertising is an important part of your marketing mix, then you might consider working with an advertising agency. It might cost a little more, but the quality of work is superior to what you’d get if you did the work yourself. In the end, agency experts know a lot of little tips and techniques that you won’t know about, so the extra fees will probably pay for themselves in higher performance and improved ROI.

If you know that your target audience visits a certain website frequently, you might purchase inventory directly from the publisher. On the other hand, if your focus is on retargeting or on reaching the target audience regardless of the website they’re on, you should go with ad networks, DSPs, or an advertising agency.

When buying your ads, you’ll pay for them on a cost-per-click (CPC) or cost-per-thousand (CPM) basis.

 

Mobile Advertising Strategy

 

facebook ad cost calculator

 

Cost per impression (CPI), or "cost per thousand impressions" (CPM), is a term used in traditional advertising media selection, as well as online advertising and marketing related to web traffic.[1] It refers to the cost of traditional advertising or internet marketing or email advertising campaigns, where advertisers pay each time an ad is displayed. CPI is the cost or expense incurred for each potential customer who views the advertisement(s), while CPM refers to the cost or expense incurred for every thousand potential customers who view the advertisement(s).[2] CPM is an initialism for cost per mille, with mille being Latin for thousand.

Cost per impression, along with Pay-per-click (PPC) and cost per order, is used to assess the cost effectiveness and profitability of online advertising.[2] CPI is the closest online advertising strategy to those offered in other media such as television, radio or print, which sell advertising based on estimated viewership, listenership or readership. CPI provides a comparable measure to contrast internet advertising with other media.

An impression is the display of an ad to a user while viewing a web page. A single web page may contain multiple ads. In such cases, a single pageview would result in one impression for each ad displayed. In order to count the impressions served as accurately as possible and prevent fraud, an ad server may exclude certain non-qualifying activities such as page-refreshes or other user actions from counting as impressions. When advertising rates are described as CPM or CPI, this is the amount paid for every thousand qualifying impressions served at cost.

Cost per impression is derived from advertising cost and the number of impressions.

Cost per impression ($) = Advertising cost ($) / Number of Impressions (#)

Cost per impression is often expressed as Cost per Thousand Impressions (CPM) to make the numbers easier to manage.[2]

 

Buy Media from one of the Top Ad Networks

 

Bing Ads

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

CPM Network Targeting Traffic Type Contextual

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Contextual you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Contextual’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Free Traffic For My Website

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Contextual .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Contextual then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Get Real Traffic To Your Website

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Pay Per View (PPV) - The Cheap and Cost Effective Way of Generating Traffic to CPA Offers

 

The Best Way To Get Traffic To Your Website

 

If you are going to find the right traffic sources in your market that will give you the most amount of visitors who will go onto buy what you are selling you need to make sure you have a strategy for figuring this all out! In this article I want to show you the best 2 step approach you need to use to figure out what will work for you in your market.

The Problem With Market And Keyword Research...

When it comes to figuring out which traffic source will work the best for you and which market is going to work to make you the most amount of money, most people focus on using the keyword tools in their market.

Second - You are going to want to make sure you see that those advertisers are buying traffic for longer then one month.

If they are buying traffic for longer then one month, that means they are making a profit! You can't spend money for much longer than that if the people coming to your site are not buying what you are selling.

If you can see these things take place in your market there is a good chance that you will be able to make a massive profit as well.

 

Safe Way to Buy Website Traffic

 

get real traffic to your website

 

With hundreds of ad networks available and more popping up every day the task of selecting a network to work with can be a little overwhelming. By now you should have a clear understanding of what to look for when you are a small advertiser and you are looking for an ad network. As a small to medium sized advertiser, here are a few ad networks you might want to consider looking at:

LinkShare

LinkShare will work with you to determine your target audience and look for corresponding web sites to place your banner ads on. They will closely monitor your banner ad campaign and will only charge you for quality leads.

Hydra Network

Hydra Network is another great ad network for small and medium advertisers. At Hydra Network, you are charged on a CPA rate and you define the action whether it is a new customer, a new lead or an actual transaction. At Hydra Network you can also specify what channels you want to place your banner ad on and you can set spending limits.

 

Behavioral Targeting in CPV Marketing

 

Online Marketing Companies For Small Business

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

Pay Per Impression Targeting Traffic Type Coreg

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Coreg you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Coreg’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Get Real Traffic To Your Website

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Coreg .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Coreg then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Buy Traffic Website

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Pay Per View Advertising (PPV)

 

Applift

 

No online business can be successful without adequate traffic to the website. Those who purchase traffic for their website should ensure that actual sales take place. Unless there is profitable selling no one can run the online business successfully. If there is no business in spite of tens of thousands of visitors, the traffic is of no use to the online businessman. Many online marketers waste their time and money for buying unproductive website traffic.

The main drawback of this type of purchased traffic is that they are untargeted. In order to achieve a satisfactory conversion rate the business website should be subjected to demographically targeted traffic. When there are only 2 or 3 transactions out of thousands of visitors to the website it is not a worthy investment. When the traffic is generated from a demographically targeted source a conversion rate of not less than 585c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc is feasible. Those who buy traffic for their website must ensure to track the visits so that they will come to know whether the traffic supplier has provided the committed number of traffic. The online businessman should insist for a money back guarantee from the traffic provider so that there will be no loss in case he failed to provide the committed number of traffic.

How to get traffic to the website?

In spite of an amazing website and well written blogs, one cannot earn anything out of the website unless the potential buyers visit the website and buy the products. Just like the shop in the market place the online shop also cannot generate any income unless somebody visits the site and makes a purchase. The four different methods that are normally adopted by online businessmen to generate traffic to the website are -

  • Search Engine Optimization
  • Using social media websites
  • Placing ads on other websites
  • Buying guaranteed website traffic

  1. Find out how the traffic is directed

The website owner who wants to buy traffic from a traffic provider should ensure that there is no mystery regarding how the traffic is directed into his website. While purchasing website traffic the online businessman must strictly avoid the traffic providers who make use of the service of paid individuals who pretend as customers and click on the website, automated traffic services, domains that are expired and also domain redirects.

  1. Say "no" to untargeted traffic

In all probability, the untargeted visitor is unlikely to be interested in the products offered by the website so that he is not going to be a customer. The traffic provider should assure to provide traffic according to the requirements and demographics of the online businessman who wants to buy the traffic for his website. Only the targeted visitor will be a potential customer for the website.

  1. Traffic provider must reveal the ad format he uses

The website owner should know in clear terms whether he pays for a fixed ad space, pop-up ad space, text/image ad space, animated ad space or any other type of ad space. It must be an affordable ad space with competitive pay-per-click or pay-per-view.

  1. Do not buy traffic in haste

The website owner must be sure about the suitability of buying traffic for his business. Because of the particular line of business, the website may be unable to get targeted visitors. In such cases, the businessman should abstain from wasting his time and money for buying website traffic.

 

Pay Per View Advertising Boasts Advantages Over Pay Per Click Options

 

Youappi

 

In the online advertising industry, a Viewable Impression is a metric of ads which were actually viewable when served (in part, entirely or based on other conditional parameters). The first system to deliver reports based on a Viewable Impression metric for standard IAB (Interactive Advertising Bureau) Display ad units,[1] called RealVu, was developed by Rich Media Worldwide and accredited by the Media Rating Council on March 9, 2010.[2] Other companies to offer viewable impressions include DMA-Institute [3] OnScroll,[4] C3 Metrics,[5] Comscore,[6] and AdYapper,[7] while MSNBC utilizes ServeView, a proprietary system[8] in use since 2010.

The definition of a Viewable Impression may depend on the type of the ad units and the reporting system. For example, a Viewable Impression for ads of pre-defined size delivered to pre-defined space on the content page is registered by RealVu when the Ad Content is loaded, rendered, and at least 6085c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of the ad surface area is within the visible area of a viewer's browser window on an in focus web page for at least one second. Click-through is enabled at the moment of the "viewable impression".

Viewable Impressions were developed as an improvement of the online impression metrics measured by first ad servers developed in the mid-1990s, which analyze HTTP requests in a server log and cannot provide information on events fired by a viewer’s browser; thus, they cannot measure whether ad content was actually visible to a viewer.

With the development of the first ad servers in 1995–1996 the assumption was that a requested ad was always available to the viewer of a requested web page. This allowed for the utilization of the server log file for collection of metadata to deliver a metric called the Online Impression that in traditional media meant an impression on a viewer.

This type of advertising metric was meant to resemble Television and print advertising methods for speculating the cost of an advertisement, with the promise of even more accuracy due to the interactive nature of the Internet eliminating the need for industry-accepted approximates such as Nielsen ratings for television and circulation figures for print publications.

The value of an ad traditionally was based upon an estimate of how many different people saw or heard the ad. The following are current accepted means of calculating CPM for different mediums:

1. CPM for print media (when audience data is available):

Print CPM=Cost of 1 ad⋅1000Number of prospects reached\displaystyle \textPrint CPM=\frac \textCost of 1 ad\cdot 1000\textNumber of prospects reached 2. CPM for broadcast media:

Broadcast CPM=Cost of 1 commercial⋅1000Number of prospects reached by commercial\displaystyle \textBroadcast CPM=\frac \textCost of 1 commercial\cdot 1000\textNumber of prospects reached by commercial


With the advent of the Internet, through log file server collecting data it was believed that ad views could be tracked with unprecedented accuracy and “number of different prospects reached” was removed from the equation, and a new CPM equation was created for the internet:

3. CPM for the Internet:

Internet CPM=Cost per ad requested⋅1000\displaystyle \textInternet CPM=\textCost per ad requested\cdot 1000

However the assumption that an ad requested from an ad server is always visible when the viewer is on the requested page was wrong because of a few technical reasons and the fact that the web page is usually longer than the height of a computer screen. Eventually it became apparent that a large number of ad impressions measured for CPM pricing actually never rendered in the visible area of a viewer’s browser screen.

Until 2010 it was very common for large publishers to charge for most of their advertising inventory on a CPM or CPT basis. A related term, effective cost per mille (eCPM), is used to measure the effectiveness of advertising inventory sold (by the publisher) via a CPC, CPA, or CPT basis.

Partially to avoid the limitations of server side impression methodology many models emerged that were based on direct response:

The Viewable Impression approach enables online advertising effectiveness to be analyzed based on stopping power, branding ability and level of engagement – the three key elements that drive purchase consideration and, ultimately, sales.[9] Having no reliable way of measuring actual viewership, web publishers are vulnerable to payment methods that are based on performance-based advertising such as cost per click and cost per transaction. Since the publisher has no control or input on the demand and ad creative quality of the advertised product, web publishers lose control of their yield, giving away significant inventory to ads that are not clicked.

With the arrival of the Viewable Impression model – Cost per Thousand Viewable ads has emerged, quoted in terms of CPMV. This model may eventually become the standard CPM as it measured at the same point (of the view) as television or print.

Viewable Impression Architecture

Viewable Impression relies on Web bugs (or 'tags') placed on the web pages or in the third-party ad servers that distribute ads on the website(s) content pages. These tags are placed on a web page and when rendered, employing a "Correlator" (a linear correlation control.) The ad space is then "marked up," an "ad request” (server log impression) is recorded, and the Correlator begins communicating with the web page, browser and ad unit (ad space) embedded in the webpage content. The Correlator can collect additional non-private information from the viewer’s browser, including the viewer’s operating system, browser type and version and a list of other ads that were previously rendered on the page to prevent duplication of ads on the content page. Once any portion of the ad unit (definable), on a viewer's in focus web page, hits the visible area of the browser window a request is sent to an ad content server to deliver an advertisement.[10]

Once the ad content is loaded and rendered an "Ad Rendered" is reported. The Correlator continues to monitor the ad space for each individual ad on the web page and its relation to the browser window dimensions, scrolling position and web page focus, considering if the viewer has scrolled the ad space in or out of the visible area of the browser window, minimized, tabbed away, or opened another browser or application window bringing the web page monitored out of focus or portion of the browser window with the ad space outside of the monitor screen. When 6085c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc, (or other pre-defined area) of the ad content on a web page is within the visible area of the viewer's browser window for one second, a message is sent via Correlator and a "Viewable Impression" is reported. The Correlator code continues to monitor the web page focus and scrolling position, location of ad unit(s) and the visible area of the browser window, and communicates to the reporting server logging the “Time in View” for the ads being delivered on the webpage.

Viewable Impression Implementation

Reasons why an impression may not appear to a viewer overcome:

1. The viewer clicks to another web page before the ad loads and renders; 2. The ad loads, but in an area of the web page that is not within the viewer's browser window dimensions and scrolling position; 3. The requests made by spiders, crawlers, web-directories, download managers, link checkers, proxy servers, web filtering tools, harvesters, spambots or  ; (This bad bots issue may be addressed in part already by a standard ad server following IAB guidelines but more study needs to be done to assess whether all non human technology is identified by the current approaches and whether viewable impression technology can improve on those measures. Current assessments suggests improvement with viewable impression methodology); 4. The viewer has a particular type of ad blocker installed that could disrupt ad serving but still be initiate the count of an impression. (Some ad blockers block the ad call, some do not. More study should be done in this area); 5. The viewer does not have the proper plug-in to render interactive media installed; 6. The viewer opens a page in a mobile device that is not configured to show the ad content; 7. The viewer minimizes the browser; 8. The viewer opens another browser window or another application; 9. The viewer opens another browser tab; 10. The viewer switches focus to another browser or application; 11. The viewer moves the browser window so the ad is outside the display screen area; 12. The viewer has multiple home pages set so when the browser is opened, two pages open in two tabs, and an ad resides on the tab that is not in focus; 13. In the case of pre-roll video and video advertising, if the viewer minimizes the browser, tabs away from, or opens another application over the video while the advertisement is playing or moves the browser window so the video is outside the display screen area;

Reasons why an impression may not appear to a viewer associated with fraud overcome:

15. The request was made by an (invisible to the viewer) web page re-direct; 16. The web publisher places multiple ad displays in layers over each other. The viewer then sees one ad, but impressions are reported for all layered ads; 17. The web publisher places an image or shape on a layer overlapping an ad; 18. An ad or beacon delivered in an invisible width="0" height="0" Iframe; 19. Mutilated (http poisoning) packets Impression fraud [12]

Limitations related to data analysis and distribution flow with impression methodology overcome:

20. Ad rotation visibility lottery. Not knowing which ads in rotation were in view for each ad selection means certain ads may never be visible making all the statistic data meaningless. (e.g. 3 Ads are in rotation). For rotation 1 the 1st is in view, 2nd is not, 3rd is in view. Rotation 2; 1st in view, 2nd not, 3rd is not, and in 3rd rotation the 2nd ad is again not in view. All ads are reported as impressions, reach, frequency and all other measurements, but ad 2 was never visible. 21. Reach and Frequency measured for ads that are not visible. An ad that is not visible did not reach anyone, making reach and frequency measurements meaningless. 22. Impressions that are not visible are included in click through rate, making click rate misleading. 23. Display of complete branding messages and contact information is prohibitive; If a click-through is necessary to measure advertising, adding complete branding messages and contact information in a display ad is prohibitive because then a click through to a website is not necessary. 24. All parties involved see different impressions reports that are impossible to reconcile. 25. Reporting latency. Because server log files must be batched, filtered, and transferred to a database for reporting, significant delays exist before reporting data is available. 26. No reported log or visual representation of each unique viewer's environment, including viewer's display resolution, and browser window area and scrolling position; 27. No reported log or visual representation of each web page URL an ad is delivered to in addition to the web page dimensions and placement location of the ad on the web page. 28. No data reported for the view time of each individual viewable impression. 29. CPM value dilution because of an unlimited supply of inventory. 30. Redundant ad delivery. (The delivery of the same ads on the same web page.) 1. Marketwire Online Advertising Purchasing Problem Solved: CityAds.net Enables Advertisers to Accurately Track and Quantify Online Ad Results 2. Marketwire CityAds.net Challenges Standard Online Ad Revenue Model 3. Marketwire RealVu Revolutionizes Internet Advertising Measurement With The Viewable Impression 4. UM Blog, by David Cohen “This Could Change Everything” 5. MarketingVox "Tuesday's Toolset Watch" 6. eMedia Vitals "Death of the Page View" 7. MediaPost "How Ad Industry Might Base Impressions On Truth Vs. Fiction" 8. Media Rating Council "Accredited Services" 9. Interactive Advertising Bureau (IAB) "IAB Display Advertising Guidelines" 10. Further Reading ViewableImpressions.co.uk 11. OnScroll's Findings Slides on Viewability/Viewable Impressions 12. The Mobile Majority "Definitive Visual Guide to Understanding Mobile Viewability"

 

Behavioral Targeting in CPV Marketing

 

Adscash

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

How To Drive Traffic To Your Website Targeting Traffic Type Display

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Display you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Display’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Facebook Advertising Prices

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Display .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Display then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

targeted website traffic software

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Develop Campaign Creative For Maximum Lead Impact

 

CPC And CPM Compete In Display Network

 

Cost per impression (CPI), or "cost per thousand impressions" (CPM), is a term used in traditional advertising media selection, as well as online advertising and marketing related to web traffic.[1] It refers to the cost of traditional advertising or internet marketing or email advertising campaigns, where advertisers pay each time an ad is displayed. CPI is the cost or expense incurred for each potential customer who views the advertisement(s), while CPM refers to the cost or expense incurred for every thousand potential customers who view the advertisement(s).[2] CPM is an initialism for cost per mille, with mille being Latin for thousand.

Cost per impression, along with Pay-per-click (PPC) and cost per order, is used to assess the cost effectiveness and profitability of online advertising.[2] CPI is the closest online advertising strategy to those offered in other media such as television, radio or print, which sell advertising based on estimated viewership, listenership or readership. CPI provides a comparable measure to contrast internet advertising with other media.

An impression is the display of an ad to a user while viewing a web page. A single web page may contain multiple ads. In such cases, a single pageview would result in one impression for each ad displayed. In order to count the impressions served as accurately as possible and prevent fraud, an ad server may exclude certain non-qualifying activities such as page-refreshes or other user actions from counting as impressions. When advertising rates are described as CPM or CPI, this is the amount paid for every thousand qualifying impressions served at cost.

Cost per impression is derived from advertising cost and the number of impressions.

Cost per impression ($) = Advertising cost ($) / Number of Impressions (#)

Cost per impression is often expressed as Cost per Thousand Impressions (CPM) to make the numbers easier to manage.[2]

 

Demographic Targeting in CPV Marketing

 

Adscash

 

Behavioral targeting — the practice of delivering ads in response to users’ online activity — is now increasingly commonplace; Behavioral targeting is practical only when using ad networks that can serve ads across many types of Web sites or on portals where many types of behavior are observed. In its most common form, behavioral targeting infers interest in a category based on a user’s surfing or search behavior.

For example, someone who recently visited a car site would be served with a car ad. For a straightforward brand-building campaign, the timing of the interest-inferring behavior is not too critical. However, in some categories, such as travel and retail, a consumer may progress from researcher to purchaser in a very short space of time.

For behavioral profiles to be useful in such categories, they must be updated frequently so that ads can be served based on the most recent mouse clicks. There is clearly limited value in serving a travel ad to someone who has just booked a holiday. The contextual approach is appropriate when you’re more concerned about the mindset of the Web user than with the particular site you’re on.

Consumer attitudes toward behavioral targeting seem to be somewhat conflicted. In some surveys people say they appreciate ads that are relevant and personalized, but in others they express qualms about the idea that their online movements are being tracked. There will always be different perspectives on this issue, but as long as behavioral targeting is used sensitively and adheres to industry guidelines on privacy, the benefits should gradually become appreciated.

For example, since a recent visit to Fiat.co.uk, I’ve been consistently “retargeted” with Fiat banner ads, and have been impressed with both their creativity and persistence. My brand consideration is gradually increasing!

 

What Is Mobile Advertising?

 

What Is CPV Advertising

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

CPM Banner Targeting Traffic Type Downloads

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Downloads you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Downloads’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Get Real Traffic To Your Website

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Downloads .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Downloads then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Criteo

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Pay Per View Advertising Boasts Advantages Over Pay Per Click Options

 

targeted website traffic software

 

It’s helpful to think of your display ad as a highway billboard. Your audience is moving fast and you only have a moment to make an impression. Creating ads that are eye-catching is how you can make the most of that one moment. There are several display ad formats and sizes for you to choose from:

Text: These are simple ads that contain only text. Image: Currently the most popular form of banner ads, these are ads that contain a graphic along with some text. Video: Ads with a video embedded within them. Rich Media Ads: Ads with an interactive element, such as a carousel of products, a quiz, a wheel of fortune, a short survey or a game.

The most successful creative is one that captures audience interest with graphical elements and compelling copy, and is branded so that the audience remembers the advertiser.

 

Cost per action

 

Adroll

 

Affiliate marketers, advertising agencies and other advertisers are falling in love with Pay Per View (PPV) advertising. They were once thoroughly committed to Pay Per Click (PPC) options, but they're now discovering that a better relationship may be waiting for them with PPV companies.

There are many reasons for this new found appreciation. Let's outline two of the biggest factors.

First, PPV allows marketers to link directly to affiliate offers. Most of the PPC options out there--and almost all of those capable of generating any substantial traffic--are very restrictive in that respect. If you want to see your Google Add Words account suspended, just try to direct link to a ClickBank offer, for instance.

PPV companies don't mind direct linking. They'll allow you to put that affiliate offer in front of visitors without an intermediary landing page. If you want to direct link, that's your business.

You can uncover the URLs that get ideal traffic for your offers and bid on them, giving you a chance to deal with the right people at the right time.

Those are just two of the reasons why many affiliates are becoming more active in the realm of PPV advertising. The less restrictive environment that allows direct linking and the opportunity to uncover highly targeted streams of traffic makes it a hard option to ignore.

 

All About Online Advertising Network!

 

propellerads

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

What Is CPM Advertising Targeting Traffic Type Email

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Email you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Email’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Buy Website Traffic Adsense Safe

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Email .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Email then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Facebook Ads

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Banner Ad Networks

 

Online Marketing Companies For Small Business

 

With hundreds of ad networks available and more popping up every day the task of selecting a network to work with can be a little overwhelming. By now you should have a clear understanding of what to look for when you are a small advertiser and you are looking for an ad network. As a small to medium sized advertiser, here are a few ad networks you might want to consider looking at:

LinkShare

LinkShare will work with you to determine your target audience and look for corresponding web sites to place your banner ads on. They will closely monitor your banner ad campaign and will only charge you for quality leads.

Hydra Network

Hydra Network is another great ad network for small and medium advertisers. At Hydra Network, you are charged on a CPA rate and you define the action whether it is a new customer, a new lead or an actual transaction. At Hydra Network you can also specify what channels you want to place your banner ad on and you can set spending limits.

 

Click-through rate

 

Facebook Ads Cost

 

Cost per impression (CPI), or "cost per thousand impressions" (CPM), is a term used in traditional advertising media selection, as well as online advertising and marketing related to web traffic.[1] It refers to the cost of traditional advertising or internet marketing or email advertising campaigns, where advertisers pay each time an ad is displayed. CPI is the cost or expense incurred for each potential customer who views the advertisement(s), while CPM refers to the cost or expense incurred for every thousand potential customers who view the advertisement(s).[2] CPM is an initialism for cost per mille, with mille being Latin for thousand.

Cost per impression, along with Pay-per-click (PPC) and cost per order, is used to assess the cost effectiveness and profitability of online advertising.[2] CPI is the closest online advertising strategy to those offered in other media such as television, radio or print, which sell advertising based on estimated viewership, listenership or readership. CPI provides a comparable measure to contrast internet advertising with other media.

An impression is the display of an ad to a user while viewing a web page. A single web page may contain multiple ads. In such cases, a single pageview would result in one impression for each ad displayed. In order to count the impressions served as accurately as possible and prevent fraud, an ad server may exclude certain non-qualifying activities such as page-refreshes or other user actions from counting as impressions. When advertising rates are described as CPM or CPI, this is the amount paid for every thousand qualifying impressions served at cost.

Cost per impression is derived from advertising cost and the number of impressions.

Cost per impression ($) = Advertising cost ($) / Number of Impressions (#)

Cost per impression is often expressed as Cost per Thousand Impressions (CPM) to make the numbers easier to manage.[2]

 

Cost per impression

 

Facebook Audience Network CPM

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

CPV Marketing Targeting Traffic Type

With today’s targeting capabilities in CPM advertising advertisers can now target and optimize the following key metrics in their CPV advertising campaign to make it profitable.

In the top ad networks Targeting Traffic Type is one of many CPM target add types available in paid traffic for your Pay Per Impression Campaign – including but not limited to:

  • Demographic Targeting in CPV marketing like age, language, profession, gender, etc.

For mass-market consumer packaged goods, demographic targeting is usually the best option for meeting both awareness and persuasion goals. It is less likely to be useful for other types of categories, except when specific products are used primarily by a particular demographic.

  • Geographic Targeting in traffic network ads:

country, state, city and exact geo-location on mobile (important in mobile advertising for local business advertising)

  • Device Type Targeting – essential for banner advertising

Banners have different sizes. Not all fit on the small screen of a mobile device.

 

    • Desktop Advertising
    • Mobile Advertising
    • Tablet Advertising

 

All mobile ad networks normally have this distinction in their campaign settings.

  • Browser Targeting

Android, Internet Explorer, Firefox, Chrome, Safari, etc.. Depending on your target audience in your web advertising this might become important.

  • Operating System Targeting: IOS, Windows, MacOS, Linux, Android, MAC OS, BlackBerry OS, etc.

Let’s assume one of your traffic sources doesn’t let you do device targeting but you want to target iPhones and iPads. You can then do so by setting your targeting options to IOS.

  • Brand Targeting: Samsung, Blackberry, Apple iPhone, BenQ, Dell, Motorola, HP, Asus, Lenovo, etc.

In online advertising it is a proven fact that e.g. iPhone owners appear to have a higher purchasing power than let’s say an Android user. Depending on your price points being able to exclude one or the other can have a massive impact on your conversions and ROI of your paid traffic campaign.

  • Attitudinal Targeting like interests and values

  • Behavioral Targeting like surfing- and search-behavior

Behavioral targeting is not a particularly relevant option for mass-market consumer packaged goods, but can be very effective for specialized products. Behavioral targeting is often useful when appropriate contextual inventory is sold out or considered too expensive. Targeting based on search behavior can be particularly helpful for tech products, such as consumer electronics, or categories where good contextual sites are rare.

 

  • Targeting of Inferred interests

e.g., car enthusiasts

  • Predicted response Targeting

e.g., likely to click on car ads

  • Impulse Targeting

e.g., car activity in past 30 minutes

 

  • Contextual Targeting in CPV marketing on site-level, on section-level or on content-level

For durable goods and services, contextual targeting can help increase the chances of reaching people who are in the market for a particular product. However, appropriate contextual sites may be hard to find for some categories such as telecommunications. In those cases, blogs might provide the most relevant setting.

 

  • Technographic Targeting: mobile carrier, connection type, Internet Service Provider (ISP), IP address ranges

 

CPV Digital Marketing

 

Targeting Traffic Type when you buy website traffic from an ad network

 

Targeting this metric will help you even more to laser-target your audience. The more targeting features the better.

 

Adroll

 

CPV marketing campaign optimization:

The ideal of targeting every message perfectly, let’s consider the possibilities of combining various targeting techniques. Advertisers can run two or more tactics alongside one another.

A website owners or advertiser looks at a few metrics when it comes to CPM advertising and Targeting Traffic Type.

 

  1. The first is the CTR [click-through ratio]. A CTR is determined by the percentage of people that saw the ad and then actually clicked on the ad. If your ad is seen by 1,000 people and 10 people click, that is a 1 percent CTR.”
  2. The second is the CPV [cost per view]. Self explanatory. This metric reflects the cost per view which you can directly compare to
  3. the third, which is EPV [earnings per view].

 

You will need a tracker to sort your campaign data collected for being able to evaluate it by comparing these metrics CPV and EPV directly.

 

CPM Rates are subject to change in any Pay Per Impression campaign depending on the metrics chosen.

 

Furthermore a CPM network may offer you the option of using

  • Run of network (actually a type of non-targeting). Creating a RON campaign is the quickest way to get all the available traffic from a specific country. There are no keywords, or specific targets involved. Simply choose your geo, destination URL, bid and your campaign is ready to go.
  • Retargeting (for sequencing ads or for reconnecting with site visitors)
  • Day-parting allows you to set the time window in which you want your CPM ads to be served and seen by your target audience.
  • Smart CPM bidding in real time.

 

Pay Per View Advertising (PPV)

 

Facebook Advertising Prices

 

Pay Per View Advertising (PPV), also known as CPV (cost per view) is usually referred to as contextual advertising. PPV is technically adware, not to confuse with spyware. Adware comes from an ad-supported program user installed onto their pc, which they agreed to when installing it. PPV not only allows you to bid on keywords but also domains.

So, what to expect from PPV? From the online marketer's experience, PPV performance is incredible if done right. For instance, Mr X spent approximately $50 everyday on a day and they each generate thousands each of it. Sounds good right?

Now, it is time to setup the campaign and remember it's important to track everything. You have option to use direct link or take prospects to your landing page. If you are not sure, why not you try split test. Some offers works well with direct link and some works well with landing page.

If you take PPV seriously, this traffic method converts like roller coaster.


PPV Ads Targeting Traffic Type Incent

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Incent you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Incent’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

facebook ad cost calculator

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Incent .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Incent then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Youappi

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Behavioral Targeting in CPV Marketing

 

 

Affiliate marketers, advertising agencies and other advertisers are falling in love with Pay Per View (PPV) advertising. They were once thoroughly committed to Pay Per Click (PPC) options, but they're now discovering that a better relationship may be waiting for them with PPV companies.

There are many reasons for this new found appreciation. Let's outline two of the biggest factors.

First, PPV allows marketers to link directly to affiliate offers. Most of the PPC options out there--and almost all of those capable of generating any substantial traffic--are very restrictive in that respect. If you want to see your Google Add Words account suspended, just try to direct link to a ClickBank offer, for instance.

PPV companies don't mind direct linking. They'll allow you to put that affiliate offer in front of visitors without an intermediary landing page. If you want to direct link, that's your business.

You can uncover the URLs that get ideal traffic for your offers and bid on them, giving you a chance to deal with the right people at the right time.

Those are just two of the reasons why many affiliates are becoming more active in the realm of PPV advertising. The less restrictive environment that allows direct linking and the opportunity to uncover highly targeted streams of traffic makes it a hard option to ignore.

 

Buying Traffic For an Affiliate Website

 

Appnext

 

Not everyone loves pay per view (PPV) advertising. In fact, some people really don't like it one bit. While there may be some legitimate arguments against the use of PPV in some circumstances, many of the criticisms leveled against it just don't hold up to any level of scrutiny. Those who claim that PPV participation risks so-called "negative branding" are a perfect example of those not-so-persuasive arguments against PPV.

The negative branding argument is based on the assumption that people just don't like popunders, which is how most PPV companies serve their ads. The critics maintain that consumers view these ads as sneaky, intrusive or "spammy" and that being associated with the practice is more likely to turn people against your brand than it is to transform them into paying customers.

Those are just three of the many reasons why PPV advertisers should sleep soundly instead of pacing the floors worrying about their brands every night. The negative branding is one of those PPV criticisms that sounds interesting on its face but that falls apart when closely analyzed.

 

Mobile Advertising - Integral Part of Any Marketing Campaign

 

Online Marketing Companies For Small Business

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/