CPM Banner Targeting Traffic Type Downloads

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Downloads you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Downloads’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

CPV Digital Marketing

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Downloads .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Downloads then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Pop Under Ads

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Pay Per View Advertising (PPV)

 

Online Marketing Companies For Small Business

 

Cost per acquisition (CPA), also known as "Cost per action" or pay per acquisition (PPA) and cost per conversion, is an online advertising pricing model where the advertiser pays for a specified acquisition - for example a sale, click, or form submit (e.g., contact request, newsletter sign up, registration etc.)[1]

Direct response advertisers often consider CPA the optimal way to buy online advertising, as an advertiser only pays for the ad when the desired acquisition has occurred.[2] The desired acquisition to be performed is determined by the advertiser. In affiliate marketing, this means that advertisers only pay the affiliates for leads that result in a desired action such as a sale.[3] This removes the risk for the advertiser because they know in advance that they will not have to pay for bad referrals, and it encourages the affiliate to send good referrals.

Radio and TV stations also sometimes offer unsold inventory on a cost per acquisition basis, but this form of advertising is most often referred to as "per inquiry". Although less common, print media will also sometimes be sold on a CPA basis.

CPA is sometimes referred to as "cost per acquisition", which has to do with the fact that many CPA offers by advertisers are about acquiring something (typically new customers by making sales).

Cost per acquisition (CPA) is calculated as: cost divided by the number of acquisitions. So for example, if one spends £150 on a campaign and gets 10 “acquisitions” this would give a cost per acquisition of £15.

Pay per lead (PPL) is a form of cost per acquisition, with the “acquisition” in this case being the delivery of a lead. Online and Offline advertising payment model in which fees are charged based solely on the delivery of leads.

In a pay per lead agreement, the advertiser only pays for leads delivered under the terms of the agreement. No payment is made for leads that don't meet the agreed upon criteria.

Leads may be delivered by phone under the pay per call model. Conversely, leads may be delivered electronically, such as by email, SMS or a ping/post of the data directly to a database. The information delivered may consist of as little as an email address, or it may involve a detailed profile including multiple contact points and the answers to qualification questions.

There are numerous risks associated with any Pay Per Lead campaign, including the potential for fraudulent activity by incentivized marketing partners. Some fraudulent leads are easy to spot. Nonetheless, it is advisable to make a regular audit of the results.

In cost per lead campaigns, advertisers pay for an interested lead (hence, cost per lead) — i.e. the contact information of a person interested in the advertiser's product or service. CPL campaigns are suitable for brand marketers and direct response marketers looking to engage consumers at multiple touch points — by building a newsletter list, community site, reward program or member acquisition program.

In CPA campaigns, the advertiser typically pays for a completed sale involving a credit card transaction.

There are other important differentiators:

Pay per click (PPC) and cost per click (CPC) are both forms of CPA (cost per action) with the action being a click.[4][5] PPC is generally used to refer to paid search marketing such as Google's AdSense or Ad Words. The advertiser pays each time someone clicks on their text or display ad.

Cost per click on the other hand is generally used for everything else including, email marketing, display, contextual and more.

Also, pay per download (PPD) is another form of CPA, where the user completes an action to download a specified file.

With payment of CPA campaigns being on an “action” being delivered, accurate tracking is of prime importance to media owners.

This is a complex subject in itself, however if usually performed in three main ways:

  1. Cookie tracking – when a media owner drives a click a cookie is dropped on the prospect's computer which is linked back to the media owner when the “action” is performed.
  2. Telephone tracking – unique telephone numbers are used per instance of a campaign. So media owner XYZ would have their own unique phone number for an offer and when this number is called any resulting “actions” are allocated to media owner XYZ. Often payouts are based on a length of call (commonly 90 seconds) – if a call goes over 90 seconds it is viewed that there is a genuine interest and a “lead” is paid for.
  3. Promotional codes – promotional or voucher codes are commonly used for tracking retail campaigns. The prospect is asked to use a code at the checkout to qualify for an offer. The code can then be matched back to the media owner who drove the sale.

A related term, effective cost per action (eCPA), is used to measure the effectiveness of advertising inventory purchased (by the advertiser) via a cost per click, cost per impression, or cost per thousand basis.

In other words, the eCPA tells the advertiser what they would have paid if they had purchased the advertising inventory on a cost per action basis (instead of a cost per click, cost per impression, or cost per mille/thousand basis).

If the advertiser is purchasing inventory with a CPA target, instead of paying per action at a fixed rate, the goal of the effective CPA (eCPA) should always be below the maximum CPA. As described by Yang's Law, eCPA. This fundamental view of what the performance of conversion-based campaign should be is served as the baseline for many buy-side platform optimization algorithms.

 

Buying Traffic For an Affiliate Website

 

Free Traffic For My Website

 

Mobile advertising is by far the most versatile and wide ranging option available to potential advertisers; with a market of close to five billion people across the globe, the advertising potential of the mobile is literally limitless. While many individuals still shun the computer and the Internet, it would prove difficult to find a person under the age of ten that does not use some type of mobile communication device in today's electronic world. From teens texting and updating their social networking profiles to the busy professional communicating and working on the go, mobile advertising potentials have evolved at an exponential rate and promise to keep growing as technologies advance and new applications are made available.

Regardless of the type of mobile strategy employed, targeting when and where ads are delivered can significantly increase the effectiveness of the any advertising campaign. Consulting with an established mobile advertising agency can help clients reach out to mobile service providers, chat lines, and even fundraisers that are currently accepting mobile advertisers. There has never been a better time to take advantage of the vast market available to mobile advertisers, and as the market continues to evolve even more opportunities will emerge.

 

10 CPM Ad Networks For Small Advertisers

 

New CPM Ad Network

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

What Is CPM Advertising Targeting Traffic Type Email

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Email you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Email’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

how to increase the traffic of my website

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Email .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Email then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

New CPM Ad Network

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Behavioral Targeting in CPV Marketing

 

Admob

 

All successful advertising campaigns are informed by sound strategy. So, the first step you’ll take toward launching a display campaign is deciding what exactly you want to achieve through the campaign. Common goals for display campaigns include raising brand awareness, increasing website traffic, and lead generation.

To come up with your own campaign goals, ask yourself, “What do I want the audience to do after seeing my ad?”

For example, let’s say you’re the manufacturer of Bass ‘n’ Treble, a brand of headphones. If you want customers to remember your brand as they browse products at their favorite electronics store, you’re looking to raise brand awareness.

On the other hand, if you want them to click on the ad and purchase headphones from your e-commerce website, your goal is to drive sales. Next, you’ll select key performance indicators (KPIs), which are data points that will help you measure whether you’re meeting goals and determine whether the campaign is a success.

Typical KPIs for display ad campaigns include the number of impressions served, the click-through-rates (CTRs) on ads, the ad cost-per-click (CPC), and conversion rates.

At the end of the day your goals will determine the KPIs. For example, if the campaign goal is to build awareness, the primary KPI will be the number of impressions served. If the goal is to drive sales, you’ll focus your attention on conversion rates.

 

Negative Branding and PPV - No Cause For Alarm

 

How Much Does It Cost To Advertise On Google

 

Once you’ve finalized campaign goals and target audiences, it’s time to buy media or ad space on different websites.

Demand-Side Platform (DSP): This is an online environment that makes it easy for advertisers to purchase highly targeted display inventory across multiple websites, through one single interface. Similar to Google Add Words, DSPs allow the advertiser to set up ads, target specific audiences, report on results, and bid on inventory in real time.

The big difference is that DSPs are predominantly for display advertising (banners, skyscrapers, and other graphical ads), and that bidding is done on a CPM basis instead of the CPC model typically used for text ads.

If you’re a business with more than, let's say, $2 million in revenue, and advertising is an important part of your marketing mix, then you might consider working with an advertising agency. It might cost a little more, but the quality of work is superior to what you’d get if you did the work yourself. In the end, agency experts know a lot of little tips and techniques that you won’t know about, so the extra fees will probably pay for themselves in higher performance and improved ROI.

If you know that your target audience visits a certain website frequently, you might purchase inventory directly from the publisher. On the other hand, if your focus is on retargeting or on reaching the target audience regardless of the website they’re on, you should go with ad networks, DSPs, or an advertising agency.

When buying your ads, you’ll pay for them on a cost-per-click (CPC) or cost-per-thousand (CPM) basis.

 

Finding Traffic Sources That Work - The 2 Step Approach to Figuring Out What Will Work in Your Niche

 

Facebook Promotion Cost

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

CPV Marketing Targeting Traffic Type

With today’s targeting capabilities in CPM advertising advertisers can now target and optimize the following key metrics in their CPV advertising campaign to make it profitable.

In the top ad networks Targeting Traffic Type is one of many CPM target add types available in paid traffic for your Pay Per Impression Campaign – including but not limited to:

  • Demographic Targeting in CPV marketing like age, language, profession, gender, etc.

For mass-market consumer packaged goods, demographic targeting is usually the best option for meeting both awareness and persuasion goals. It is less likely to be useful for other types of categories, except when specific products are used primarily by a particular demographic.

  • Geographic Targeting in traffic network ads:

country, state, city and exact geo-location on mobile (important in mobile advertising for local business advertising)

  • Device Type Targeting – essential for banner advertising

Banners have different sizes. Not all fit on the small screen of a mobile device.

 

    • Desktop Advertising
    • Mobile Advertising
    • Tablet Advertising

 

All mobile ad networks normally have this distinction in their campaign settings.

  • Browser Targeting

Android, Internet Explorer, Firefox, Chrome, Safari, etc.. Depending on your target audience in your web advertising this might become important.

  • Operating System Targeting: IOS, Windows, MacOS, Linux, Android, MAC OS, BlackBerry OS, etc.

Let’s assume one of your traffic sources doesn’t let you do device targeting but you want to target iPhones and iPads. You can then do so by setting your targeting options to IOS.

  • Brand Targeting: Samsung, Blackberry, Apple iPhone, BenQ, Dell, Motorola, HP, Asus, Lenovo, etc.

In online advertising it is a proven fact that e.g. iPhone owners appear to have a higher purchasing power than let’s say an Android user. Depending on your price points being able to exclude one or the other can have a massive impact on your conversions and ROI of your paid traffic campaign.

  • Attitudinal Targeting like interests and values

  • Behavioral Targeting like surfing- and search-behavior

Behavioral targeting is not a particularly relevant option for mass-market consumer packaged goods, but can be very effective for specialized products. Behavioral targeting is often useful when appropriate contextual inventory is sold out or considered too expensive. Targeting based on search behavior can be particularly helpful for tech products, such as consumer electronics, or categories where good contextual sites are rare.

 

  • Targeting of Inferred interests

e.g., car enthusiasts

  • Predicted response Targeting

e.g., likely to click on car ads

  • Impulse Targeting

e.g., car activity in past 30 minutes

 

  • Contextual Targeting in CPV marketing on site-level, on section-level or on content-level

For durable goods and services, contextual targeting can help increase the chances of reaching people who are in the market for a particular product. However, appropriate contextual sites may be hard to find for some categories such as telecommunications. In those cases, blogs might provide the most relevant setting.

 

  • Technographic Targeting: mobile carrier, connection type, Internet Service Provider (ISP), IP address ranges

 

Adwords Campaign

 

Targeting Traffic Type when you buy website traffic from an ad network

 

Targeting this metric will help you even more to laser-target your audience. The more targeting features the better.

 

how to increase the traffic of my website

 

CPV marketing campaign optimization:

The ideal of targeting every message perfectly, let’s consider the possibilities of combining various targeting techniques. Advertisers can run two or more tactics alongside one another.

A website owners or advertiser looks at a few metrics when it comes to CPM advertising and Targeting Traffic Type.

 

  1. The first is the CTR [click-through ratio]. A CTR is determined by the percentage of people that saw the ad and then actually clicked on the ad. If your ad is seen by 1,000 people and 10 people click, that is a 1 percent CTR.”
  2. The second is the CPV [cost per view]. Self explanatory. This metric reflects the cost per view which you can directly compare to
  3. the third, which is EPV [earnings per view].

 

You will need a tracker to sort your campaign data collected for being able to evaluate it by comparing these metrics CPV and EPV directly.

 

CPM Rates are subject to change in any Pay Per Impression campaign depending on the metrics chosen.

 

Furthermore a CPM network may offer you the option of using

  • Run of network (actually a type of non-targeting). Creating a RON campaign is the quickest way to get all the available traffic from a specific country. There are no keywords, or specific targets involved. Simply choose your geo, destination URL, bid and your campaign is ready to go.
  • Retargeting (for sequencing ads or for reconnecting with site visitors)
  • Day-parting allows you to set the time window in which you want your CPM ads to be served and seen by your target audience.
  • Smart CPM bidding in real time.

 

Advertising CPM: Smart Bidding

 

Ads By Traffic Junky

 

Mobile advertising is advertising through mobile phones or other devices like iPad. An integral part of any advertising campaign, mobile advertising is fast gaining popularity due to its quick, wider reach and its potential to track the effectiveness of a campaign. As the number of mobile users across the world continues to surge (studies show that the trend is likely to continue for several years), mobile media is evolving rapidly. Apart from simple mobile phones, smart phones based on Wi Fi or Wimax have also emerged as a popular means of promoting products and sending out social messages.

Forms of Mobile Advertising

The high potential of cell phone ad has seen a proliferation of advertising networks that provide the necessary infrastructure for developing mobile ads of various types that suit the specifications and requirements of advertisers. These companies provide their clients with a Software Development Kit or SDK to include mobile ads in the applications for a mobile phone.


PPV Ads Targeting Traffic Type Incent

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Incent you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Incent’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Get Paid For Your Website Traffic

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Incent .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Incent then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Facebook Ads Cost

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Cost per impression

 

Youappi

 

While other marketers look for relevant content to suffice to their needs, smart marketers take advantage of myriad other traffic sources sans Google to deliver their content. These sources involve Instagram, Pinterest, and YouTube.

Undeniably, Google continues to dominate the traffic generation scene, thanks to its powerful search engine and artificial intelligence learning with Rank Brain. However, other potential traffic sources cannot be ignored completely, owing to their increasing popularity among the technology savvy generation. Content search sites such as YouTube, Skynet, Facebook, and Yelp are changing the game of traffic generation.

Rank Brain, Google's proprietary artificial learning system technology helps the machines to process its search results efficiently and faster. Rather than human teaching process for machines, this technology enables machines to teach themselves how to do their job better. Machine learning and artificial intelligence, though involved in the same thing, are often used interchangeably. Now-a-days, searches are being performed several ways from several devices. This is changing the privacy, spam, and video viewing scene too.

Therefore, it can be concluded that though Google has been a clear market leader in the search engine scene, its engineers admit that the users still do not have the full picture. It is important for marketers to pay attention to other traffic sources and concentrate on pages that are performing well, thereby ensuring that their sites perform better by hiding from Google the pages with high bounce rate.

 

Behavioral Targeting in CPV Marketing

 

Facebook Ad Types

 

There are various places from where you can buy website traffic. You might look at popunders, expired domains, banner adverts or Pay Per Click. For the beginner, only one of these will normally produce the goods.

Whilst popunders and expired domain traffic (dressed up under a variety of different names!) claim to be able to send huge quantities of highly targeted traffic to your website, on the whole I have never found these to be worth the cost. Frequently the campaigns cost more than they return, so don't bother.

Likewise, banner adverts can be a nightmare on their own. Along with a well written advert and promotion aimed at the banner, sit one on your site and it should earn you a commission. But just drop a banner onto the side of a website and leave it running and you will, if lucky, see maybe 185c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of people who view the banner visiting your website. Then allow for just a few percent of these clicking on the advert and buying and you soon work out that you need huge amounts of people seeing these banners just to get one sale. You also need to invest time and money in getting the banner professionally designed to really make it eye catching. Another avenue to miss.

3) Create one advert per item. You can then word the advert to suit the item, plus this allows you to link to the correct page.

4) Buy highly targeted keywords only. General keywords, for example 'flowers', might have a lot of traffic, but how much of it is relevant to your product? If you are promoting red roses bid on 'dozen red roses', 'red rose gifts' and so on. Less traffic, but as they closely match the product they are more likely to be interested and buy the product in question.

That's my recommendation for generating regular traffic to your website - Pay Per Click. Set up an advert, monitor and amend it and hopefully you will see plenty of visitors and some affiliate commissions.

 

Contextual Targeting in CPV Marketing

 

Free Traffic For My Website

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

Pay Per Impression Ads Targeting Traffic Type Membership Area Traffic

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Membership Area Traffic you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Membership Area Traffic’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Get Real Traffic To Your Website

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Membership Area Traffic .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Membership Area Traffic then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

CPV Digital Marketing

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Mobile Advertising - Integral Part of Any Marketing Campaign

 

Free Traffic For My Website

 

While other marketers look for relevant content to suffice to their needs, smart marketers take advantage of myriad other traffic sources sans Google to deliver their content. These sources involve Instagram, Pinterest, and YouTube.

Undeniably, Google continues to dominate the traffic generation scene, thanks to its powerful search engine and artificial intelligence learning with Rank Brain. However, other potential traffic sources cannot be ignored completely, owing to their increasing popularity among the technology savvy generation. Content search sites such as YouTube, Skynet, Facebook, and Yelp are changing the game of traffic generation.

Rank Brain, Google's proprietary artificial learning system technology helps the machines to process its search results efficiently and faster. Rather than human teaching process for machines, this technology enables machines to teach themselves how to do their job better. Machine learning and artificial intelligence, though involved in the same thing, are often used interchangeably. Now-a-days, searches are being performed several ways from several devices. This is changing the privacy, spam, and video viewing scene too.

Therefore, it can be concluded that though Google has been a clear market leader in the search engine scene, its engineers admit that the users still do not have the full picture. It is important for marketers to pay attention to other traffic sources and concentrate on pages that are performing well, thereby ensuring that their sites perform better by hiding from Google the pages with high bounce rate.

 

Pay Per View Advertising Boasts Advantages Over Pay Per Click Options

 

Facebook Sponsored Ads Cost

 

Many online advertisers focus on context-based targeting: beauty ads on beauty sites, sporting goods ads on sports sites, tax software ads on finance sites,

...and so on.

By using contextual targeting, advertisers increase the probability that their ads will reach people who are in the market for their products. Contextual targeting can be very specific; for example, the large Google content network allows coffee ads to appear on Web pages where coffee is being discussed. This type of targeting is ideal for placing particular executions in a campaign. For instance, an ad underlining a brand’s fair-trade credentials could be shown on pages where both “coffee” and “fair trade” appear. Combining such text-focused targeting with placement on specific sites is also possible, though the contextual approach is often particularly appropriate when you’re more concerned about the mindset of the Web user than with the particular site you’re on. There are some obvious trade-offs associated with being in context. Ads that appear in context are often competing with other ads in the same category on the same page. Ads that are out of context may stand out better, but the downside is that they may reach the wrong people, or the right people in the wrong mindset.

We recommend using a research-based planning tool to identify the types of Web sites that provide the most appropriate contexts for your category.

 

Behavioral Targeting in CPV Marketing

 

Facebook Audience Network CPM

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

Best CPM Network Targeting Traffic Type Non Incent

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Non Incent you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Non Incent’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

The Best Way To Get Traffic To Your Website

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Non Incent .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Non Incent then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Appnext

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

CPM-Targeted Traffic: Define Target Audiences

 

Appnext

 

In the marketing world, mobile advertising is the way of the future. Advertising through this medium is similar to advertising online although the potential target is much greater. In 2017 the number of mobile phones in the world totalled over 4.77 billion. Computers totalled less than a quarter of that. With $223.74 billion in 2017 the amount spent on mobile advertising is around 38.385c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of total advertising budgets. Media for mobile phones is quickly evolving. Approximately 9085c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of the United States population owns a cell phone according to CTIA, the International Association for the Wireless Telecommunications Industry.

Mobile advertising has really taken off in countries like Spain, France and Japan. In Japan, 4485c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of mobile phone users click on ads they receive via their phones. There are several forms of mobile ads from web banners to SMS advertising to advertising within applications and games. Other forms include audio or video recordings that play while interacting with different services. You can get free instant access to the best mobile marketing newsletter.

According to Mashable, an online guide to social media and one of the top ten blogs worldwide, trends to watch in mobile advertising include:

- Innovations through in app advertising
- Advancements with rich forms of media like sound, gaming and video
- Mobile applications or mobile websites
- Geo-location as an advertising tool
- The role of mobile video
- Innovations through SMS

The Role of Mobile Video

Internet video consumption has experienced a huge growth with today's internet users. Because of this trend with internet video, marketers assume that mobile video will also experience a huge growth. Cisco, a worldwide leader in networking, believes that the use of video will occupied about 6685c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc of mobile traffic in 2013.

Mobile advertising has definitely caught marketers attention and the amount spent on advertising is growing. Marketers can measure the effectiveness of mobile ad campaigns by the number of views and clicks as well as other interactive tools.

 

Pay Per View (PPV) - The Cheap and Cost Effective Way of Generating Traffic to CPA Offers

 

How To Grow Your Website Traffic

 

Click-through rate (CTR) is the ratio of users who click on a specific link to the number of total users who view a page, email, or advertisement. It is commonly used to measure the success of an online advertising campaign for a particular website as well as the effectiveness of email campaigns.[1][2]

Click-through rates for ad campaigns vary tremendously. The very first online display ad shown for AT&T on the website HotWired in 1994, had a 4485c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc click-through rate.[3] Over time the overall rate users click on webpage banner ads has decreased.

The purpose of click-through rates is to measure the ratio of clicks to impressions of an online ad or email marketing campaign. Generally the higher the CTR the more effective the marketing campaign has been at bringing people to a website.[4] Most commercial websites are designed to elicit some sort of action, whether it be to buy a book, read a news article, watch a music video, or search for a flight. People rarely visit websites with the intention of viewing advertisements, in the same way that few people watch television to view the commercials.[5]

While marketers want to know the reaction of the web visitor, with current technology it is nearly impossible to quantify the emotional reaction to the site and the effect of that site on the firm's brand. However, click-through rate is an easy piece of data to acquire. The click-through rate measures the proportion of visitors who initiated an advertisement that redirected them to another page where they might purchase an item or learn more about a product or service. Forms of interaction with advertisements other than clicking is possible, but rare; "click-through rate" is the most commonly used term to describe the efficacy of an advert.[5]

The click-through rate is the number of times a click is made on the advertisement divided by the total impressions (the number of times an advertisement was served):

CTR=Number of click-throughsNumber of impressions×100(85c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc)\displaystyle \textCTR=\textNumber of click-throughs \over \textNumber of impressions\times 100(\85c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc)[5]

The click-through rate of an advertisement is defined as the number of clicks on an ad divided by the number of times the ad is shown (impressions), expressed as a percentage.[5][6] For example, if a banner ad is delivered 100 times (100 impressions) and receives one click, then the click-through rate for the advertisement would be 185c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc.

Click-through rates for banner ads have decreased over time.[7] When banner ads first started to appear, it was not uncommon to have rates above five percent. They have fallen since then, currently averaging closer to 0.2 or 0.3 percent.[8] In most cases, a 285c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc click-through rate would be considered very successful, though the exact number is hotly debated and would vary depending on the situation. The average click-through rate of 385c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc in the 1990s declined to 2.485c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc–0.485c44a757c1d99481416dfaa0b97e9102e58e03b9c8c880e522f00914f1b62fc by 2002.[9] Since advertisers typically pay more for a high click-through rate, getting many click-throughs with few purchases is undesirable to advertisers.[8] Similarly, by selecting an appropriate advertising site with high affinity (e.g., a movie magazine for a movie advertisement), the same banner can achieve a substantially higher CTR. Though personalized ads, unusual formats, and more obtrusive ads typically result in higher click-through rates than standard banner ads, overly intrusive ads are often avoided by viewers.[9][10]

Modern online advertising has moved beyond just using banner ads. Popular search engines allow advertisers to display ads in with the search results triggered by a search user. These ads are usually in text format and may include additional links and information like phone numbers, addresses and specific product pages.[11] This additional information moves away from the poor user experience that can be created from intrusive banner ads and provides useful information to the search user, resulting in higher Click-through rates for this format of Pay Per Click Advertising. Having high click-through rate isn't the only goal for an online advertiser who will occasionally develop campaigns to raise awareness and sacrifice click-through rate for the overall gain of valuable traffic.[12]

Search engine advertising has become a significant element of the Web browsing experience. Choosing the right ads for the query and the order in which they are displayed greatly affects the probability that a user will see and click on each ad. This ranking has a strong impact on the revenue the search engine receives from the ads. Further, showing the user an ad that they prefer to click on improves user satisfaction. For these reasons, there is an increasing interest in accurately estimating the click-through rate of ads in a recommender system.

An email click-through rate is defined as the number of recipients who click one or more links in an email and landed on the sender's website, blog, or other desired destination. More simply, email click-through rates represent the number of clicks that your email generated.[13][14]

Email click-through rate is expressed as a percentage, and calculated by dividing the number of click throughs by the number of tracked message deliveries.[15]

Most email marketers use this metrics along with open rate, bounce rate and other metrics, to understand the effectiveness and success of their email campaign.[16] In general there is no ideal click-through rate. This metric can vary based on the type of email sent, how frequently emails are sent, how the list of recipients is segmented, how relevant the content of the email is to the audience, and many other factors.[17] Even time of day can affect click-through rate. Sunday appears to generate considerably higher click-through rates on average when compared to the rest of the week.[18]

Every year studies and various types of research are conducted to track the overall effectiveness of click-through rates in email marketing.[19][20]

 

Demographic Targeting in CPV Marketing

 

Facebook Ads Cost

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

CPM Rates Targeting Traffic Type RON

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type RON you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘RON’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Facebook Ads Cost

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=RON .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals RON then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Applift

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

CPM-Targeted Traffic: Define Target Audiences

 

propellerads

 

Pay per view advertising is interesting, in part, because you're presenting offers to a unique audience type. The people who'll be viewing your ads have all agreed to download the PPV company's Adware. While you can't read too much into this fact, it does have an impact on the way one should approach the practice.

What do you know about the audience for your ads? Obviously, you have some idea about them based upon the search queries they'll be making or the URLs they'll be visiting. You know something else, too. They agreed to download the software that shows them your advertisements in exchange for some inducement.

Think about what that means about this particular audience, compared to other audiences you may approach with different advertising strategies.

You know that these people are willing to download items from third parties. That indicates that their either incredibly tech savvy and comfortable in their computer security and protections or, as is more often the case, they're just not that concerned about bringing in third party materials. Either they don't realize the potential for risk or they don't care. In either case, you know that you're putting an offer in front of people who will click a "download now" link.

It's important to understand the general composition of PPV audiences. That information can help you create winning campaigns. However, it's also important to recognize that those generalizations aren't wholly accurate in all situations and that there is room for profitable campaigns that don't "fit" the larger model.

 

Mobile Advertising - Integral Part of Any Marketing Campaign

 

Propel Media

 

While other marketers look for relevant content to suffice to their needs, smart marketers take advantage of myriad other traffic sources sans Google to deliver their content. These sources involve Instagram, Pinterest, and YouTube.

Undeniably, Google continues to dominate the traffic generation scene, thanks to its powerful search engine and artificial intelligence learning with Rank Brain. However, other potential traffic sources cannot be ignored completely, owing to their increasing popularity among the technology savvy generation. Content search sites such as YouTube, Skynet, Facebook, and Yelp are changing the game of traffic generation.

Rank Brain, Google's proprietary artificial learning system technology helps the machines to process its search results efficiently and faster. Rather than human teaching process for machines, this technology enables machines to teach themselves how to do their job better. Machine learning and artificial intelligence, though involved in the same thing, are often used interchangeably. Now-a-days, searches are being performed several ways from several devices. This is changing the privacy, spam, and video viewing scene too.

Therefore, it can be concluded that though Google has been a clear market leader in the search engine scene, its engineers admit that the users still do not have the full picture. It is important for marketers to pay attention to other traffic sources and concentrate on pages that are performing well, thereby ensuring that their sites perform better by hiding from Google the pages with high bounce rate.

 

What Is Mobile Advertising?

 

get real traffic to your website

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

How To Get Traffic To My Website Targeting Traffic Type Path

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Path you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Path’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Facebook Advertising Prices

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Path .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Path then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

Facebook Ads

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Cost per impression

 

New CPM Ad Network

 

It’s helpful to think of your display ad as a highway billboard. Your audience is moving fast and you only have a moment to make an impression. Creating ads that are eye-catching is how you can make the most of that one moment. There are several display ad formats and sizes for you to choose from:

Text: These are simple ads that contain only text. Image: Currently the most popular form of banner ads, these are ads that contain a graphic along with some text. Video: Ads with a video embedded within them. Rich Media Ads: Ads with an interactive element, such as a carousel of products, a quiz, a wheel of fortune, a short survey or a game.

The most successful creative is one that captures audience interest with graphical elements and compelling copy, and is branded so that the audience remembers the advertiser.

 

CPM-Targeted Traffic: Define Target Audiences

 

Adwords Campaign

 

Demographic Targeting In the online setting, the demographics used most often for targeting are age, gender and geography, though sometimes additional factors such as income come into play. Provided by many (but not all) online services, online demographic targeting can be based on the general demographic profile of a site or specific information provided by users.

Geographical targeting can be based on a computer’s IP address or on information provided by users. User-supplied information is generally accepted as more accurate but is not always available, so most geographic targeting is IP-based.

A campaign run by Playground, an outdoor equipment store in Sweden, illustrates the creative possibilities offered by geo-targeting. Rich media ads suggested a particular type of coat (from a selection of 70) for the day’s weather conditions in a number of cities in Sweden. Online media also hold out the tantalizing prospect of offering sophisticated attitudinal targeting based on the personal information Internet users share on blogs and social networks.

But so far, sites such as Facebook have struggled to monetize this information. The challenge here is to convert this data into consistent and usable targeting information across a large population.

 

Finding Traffic Sources That Work - The 2 Step Approach to Figuring Out What Will Work in Your Niche

 

Facebook Sponsored Ads Cost

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

Online Advertising Rates Targeting Traffic Type Premium

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type Premium you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘Premium’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Get Real Traffic To Your Website

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=Premium .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals Premium then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

exoclick

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

When to use CPM Ads

 

Propel Media

 

Mobile advertising is advertising through mobile phones or other devices like iPad. An integral part of any advertising campaign, mobile advertising is fast gaining popularity due to its quick, wider reach and its potential to track the effectiveness of a campaign. As the number of mobile users across the world continues to surge (studies show that the trend is likely to continue for several years), mobile media is evolving rapidly. Apart from simple mobile phones, smart phones based on Wi Fi or Wimax have also emerged as a popular means of promoting products and sending out social messages.

Forms of Mobile Advertising

The high potential of cell phone ad has seen a proliferation of advertising networks that provide the necessary infrastructure for developing mobile ads of various types that suit the specifications and requirements of advertisers. These companies provide their clients with a Software Development Kit or SDK to include mobile ads in the applications for a mobile phone.

 

Finding Traffic Sources That Work - The 2 Step Approach to Figuring Out What Will Work in Your Niche

 

Facebook Ads Cost

 

Demographic Targeting In the online setting, the demographics used most often for targeting are age, gender and geography, though sometimes additional factors such as income come into play. Provided by many (but not all) online services, online demographic targeting can be based on the general demographic profile of a site or specific information provided by users.

Geographical targeting can be based on a computer’s IP address or on information provided by users. User-supplied information is generally accepted as more accurate but is not always available, so most geographic targeting is IP-based.

A campaign run by Playground, an outdoor equipment store in Sweden, illustrates the creative possibilities offered by geo-targeting. Rich media ads suggested a particular type of coat (from a selection of 70) for the day’s weather conditions in a number of cities in Sweden. Online media also hold out the tantalizing prospect of offering sophisticated attitudinal targeting based on the personal information Internet users share on blogs and social networks.

But so far, sites such as Facebook have struggled to monetize this information. The challenge here is to convert this data into consistent and usable targeting information across a large population.

 

Consider These Traffic Sources Other Than Google

 

Facebook Ad Specs

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/

Traffic To Website Targeting Traffic Type CPI

When you get traffic from traffic sources like Add Words or Facebook CPM or use any other ad network for your digital advertising such as banner advertising, popunders, in app video ads or any type of online, visually-based ad, and Targeting Traffic Type CPI you can use the CPM, CPV (cost per view), EPV (earnings per view) and CTR (click through rate) numbers to figure out if you are getting a decent CPC. CPC is easy to calculate: If you spend $1 to get 1,000 impressions ($1 CPM) and you get 10 clicks (effective 1 percent CTR), then you paid $1 CPM and received a $0.10 CPC.

The Top Ad Networks allow you using dynamic URL tags. These are special tokens you can use in the URL field when buying traffic and creating a CPM marketing campaign that will be replaced with the actual information e.g. Targeting Traffic Type ‘CPI’ during the adserving process. Instead of Targeting Traffic Type there could be any other token from this list below or even a combination of various tokens:

  • [ISPID] – ID of ISP of visitor,
  • [ISPNAME] – Name of ISP of visitor,
  • [COUNTRY] – country of the visitor.
  • [BID] – CPM price of the impression.
  • [SCREENRESOLUTION] – Detected screen resolution of the visitor,
  • [OSNAME] – Operating System name, for example Windows 8.1,
  • [BROWSERNAME] – Browser name, for example Firefox 32,
  • [DEVICENAME] – Name of the device that visitor uses to browse the Internet, for example Apple iPhone,
  • [OSID] – ID of Operating System (for future use),
  • [BROWSERID] – ID of Browser (for future use),
  • [DEVICEID] – ID of Device (for future use),
  • [IP] – IP address of the visitor (used for XML feeds).

 

Adcash Review

 

For example, if you buy traffic from a lead source or an advertising network and drive that traffic to http://www.yourlandingpage.com/track.php?countryid=[COUNTRYID] these platforms will normally change the token into actual value. Here’s a populated link just as an example: http://www.yourlandingpage.com/track.php?Targeting Traffic Type ID=CPI .

Later you can use Website targeting option to block and blacklist under-performing websites and/or you can create campaigns targeted towards the best performing whitelisted ones.

You may also arrange rules using these tokens in your tracking system. E.g.: If Targeting Traffic Type equals CPI then redirect to some other page. Off page cloaking is one of the main reasons to apply such rules.

 

How To Grow Your Website Traffic

 

Display ad networks will also provide Smart CPM – a bid system that helps you to reach more traffic within the same Max Bid by realtime monitoring of bidding market and your bidding position and adjusting bidding parameters for each auction.

 

Why Affiliate Marketers Love Pay Per View Advertising

 

bingads

 

Pay Per View Advertising (PPV), also known as CPV (cost per view) is usually referred to as contextual advertising. PPV is technically adware, not to confuse with spyware. Adware comes from an ad-supported program user installed onto their pc, which they agreed to when installing it. PPV not only allows you to bid on keywords but also domains.

So, what to expect from PPV? From the online marketer's experience, PPV performance is incredible if done right. For instance, Mr X spent approximately $50 everyday on a day and they each generate thousands each of it. Sounds good right?

Now, it is time to setup the campaign and remember it's important to track everything. You have option to use direct link or take prospects to your landing page. If you are not sure, why not you try split test. Some offers works well with direct link and some works well with landing page.

If you take PPV seriously, this traffic method converts like roller coaster.

 

Consider These Traffic Sources Other Than Google

 

Google Advertising

 

It’s helpful to think of your display ad as a highway billboard. Your audience is moving fast and you only have a moment to make an impression. Creating ads that are eye-catching is how you can make the most of that one moment. There are several display ad formats and sizes for you to choose from:

Text: These are simple ads that contain only text. Image: Currently the most popular form of banner ads, these are ads that contain a graphic along with some text. Video: Ads with a video embedded within them. Rich Media Ads: Ads with an interactive element, such as a carousel of products, a quiz, a wheel of fortune, a short survey or a game.

The most successful creative is one that captures audience interest with graphical elements and compelling copy, and is branded so that the audience remembers the advertiser.

 

Where to advertise?

 

propellerads

 

 


http://trafficgun.net/banner-ad-networks-targeting-traffic-type/